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SAP Analytics Cloud Retail Package Customer

Customers expect a lot: unsurpassed products, great service and personalised, relevant adverts or offers.

From customer to fan

Everything revolves around your customer. Create a 360-degree view of your customers to manage your marketing system and let them experience the optimal customer journey.

SAP Analytics Cloud Retail Customer

Customers expect a lot: unsurpassed products, great service and personalised, relevant adverts or offers. How can you, the Marketing Manager, meet these requirements without any problems? With clear and in-depth insight into your customer journey, customer engagement and customer satisfaction.

Overview at a glance 

Up-to-date, accurate and detailed customer data are the only way for you to manage and continue to optimise your campaigns. You can test expected successes more carefully and it is even possible to predict future trends. Get to know your customers and find out when and how they want to be approached.

Keep track of your customer journey, engagement and satisfaction with a centralised data system. Combining different types of data – from shopper type to touchpoints – will lead to new, valuable insights. All in one single dashboard.

Get a better view of your customer by creating a 360-degree view. Guide your customer on his or her customer journey with carefully predefined storylines based on in-depth industry knowledge. Experience a sense of control over customer data and make the most of all opportunities to increase conversion.

Get an answer in two clicks 

After just two clicks, a centralised data system will easily answer any questions you may have about your customer journey, behaviour, segmentation, engagement or satisfaction.   Time after time, you can go from overview to filtered details to answer.

We make the best possible use of our many years of experience in the retail sector so that you can better understand, manage and even predict the behaviour of your customers. This will allow you to turn every customer into a fan.

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Product sheet: SAP Analytics Cloud Retail Package Customer

The key to success: up-to-date insight into customer behaviour. Increase customer generation, value and loyalty with the SAP Analytics Cloud Retail Package Customer.

Download product sheet

SAP Analytics Cloud Retail Demo - Customer Journey

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Welcome to this introduction video on customer analytics. Do you know which products your customers are interested in? And what they are most likely to buy?

SAP Analytics Cloud Retail Demo - Customer Engagement

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Welcome to this introduction video on customer engagement. Do you know how effective your campaigns are? And how much influence your social media messages have?

SAP Analytics Cloud Retail Demo - Customer Satisfaction

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Welcome to this introduction video on customer satisfaction. How satisfied are your customers? Are they satisfied with your website and its features?